Power Sports to Root Beer Floats: How Matt Ackles is Reinventing Midland Business

Logan Ricchetti sits down with Matt Ackles—an unexpected entrepreneur whose journey spans everything from wrenching on ATVs to owning multiple A&W and Biggby Coffee locations. What started as a passion for power sports led Matt into the restaurant and entertainment industries, including Orion’s, a Midland hotspot for axe throwing, laser tag, VR, and more. His story is one of community-driven growth, creative problem-solving, and deep-rooted values.

Matt opens up about how he and his partner use creative financing to acquire businesses, their strategy for building strong teams, and why being present, hands-on, and people-focused makes all the difference. If you're interested in local entrepreneurship, turning setbacks into opportunity, or building a portfolio with purpose—this episode is packed with inspiration and insight.

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